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NASDAQ · Consumer Electronics · USD

Apple Inc. (AAPL) Stock Analysis

Apple Inc. (AAPL) is a Consumer Electronics stock listed on NASDAQ and quoted in US Dollar.

Last Updated: October 21, 2026

AAPL

$343.99

+$4.49 (+1.32%)

Oct 21, 2026 · Market close

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Price History

Hover for the daily close. The dotted line marks the period open.

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AAPL Key Statistics

As of Oct 21, 2026
Trading
Open
$339.36
Previous Close
$339.50
Day's Range
338.83–345.22
52-Week Range
243.42–348.15
Volume
35.37M
BetaHow much the share price moves relative to the wider market. 1.0 moves in line with it; above 1.0 swings more, below 1.0 less.
1.07
Valuation
Market Cap
$5.02T
P/E Ratio
39.45
Forward P/EShare price divided by forecast earnings for the year ahead, rather than the year just past.
35.94
PEG RatioThe P/E ratio divided by the expected earnings growth rate. It puts a high P/E in the context of how fast profits are growing.
2.75
P/S ratioMarket value divided by annual revenue. Useful for companies that are not yet profitable, where a P/E cannot be calculated.
10.75
EPS (ttm)Profit attributable to each share over the last twelve months.
8.72
Financials (FY)
Revenue (FY)
$416.16B+6.43%
Net Income (FY)
$112.01B+19.50%
Profit marginThe share of revenue left as profit after all costs and taxes.
27.62%
Shares OutstandingThe total number of shares held by all investors. Market value is this figure multiplied by the share price.
14.59B
1-Year Return
+31.39%
Dividend and dates
Dividend
$1.08+0.32%
Ex-Dividend Date
August 10, 2026
Earnings Date
November 2, 2026
Avg Volume
44.07M

Only metrics the company reports are shown. Data provided by Yahoo Finance via yfinance. Updated daily.

Key facts

As of October 21, 2026, AAPL closed at $343.99, +31.39% over 1 year.

Apple Inc. (AAPL) has a market capitalization of $5.02T.

In fiscal 2025, AAPL reported revenue of $416.16B.

AAPL Stock Return by Calendar Year

Apple Inc. (AAPL) 10-year return: what $10,000 became

1 year
$10,000 $13,139
+31.39%
5 years
$10,000 $23,594
+135.94%
10 years
$10,000 $129,005
+1,190.05%

If you had invested $10,000 in Apple Inc. (AAPL) 10 years ago, at the close on October 21, 2016, it would have been worth $129,005 at the close on October 21, 2026: +1,190.05% in total, +29.14% a year, with dividends reinvested. A historical calculation from closing prices adjusted for splits and dividends, before fees and taxes.

Calendar-year returns computed from daily closing prices. Partial years are shown muted and marked with an asterisk.

YearReturn
2026 (partial year)+26.88%
2025+9.05%
2024+30.71%
2023+49.01%
2022−26.40%
2021+34.65%
2020+82.31%
2019+88.96%
2018−5.39%
2017+48.46%
2016 (partial year)+7.42%

As of October 21, 2026.

AAPL Revenue and Earnings by Fiscal Year

FY ends September
Fiscal yearRevenueNet incomeNet margin
2025$416.16B$112.01B26.9%
2024$391.04B$93.74B24.0%
2023$383.29B$97.00B25.3%
2022$394.33B$99.80B25.3%
Fiscal yearRevenueGross profitOperating incomeNet incomeNet margin
2025$416.16B$195.20B$133.05B$112.01B26.9%
2024$391.04B$180.68B$123.22B$93.74B24.0%
2023$383.29B$169.15B$114.30B$97.00B25.3%
2022$394.33B$170.78B$119.44B$99.80B25.3%

Annual figures as reported, in the company's reporting currency. As of September 30, 2025.

AAPL Dividend History

$1.03+4.0% vs 2024

Dividends per share, 2025 · 4 payments

YearDividends per sharePaymentsChange
2026*$0.803—
2025$1.034+4.0%
2024$0.994+4.2%
2023$0.954+4.4%
YearDividends per sharePaymentsChange
2026 (partial year)$0.803—
2025$1.034+4.0%
2024$0.994+4.2%
2023$0.954+4.4%
2022$0.914+5.2%
2021$0.874+7.1%
2020$0.814+6.2%
2019$0.764+7.8%
2018$0.714+14.6%
2017$0.624+331.6%
2016$0.141—

Most recent payment: $0.27 per share, ex-dividend August 10, 2026. Per-share amounts summed by calendar year from ex-dividend dates. Partial years are shown muted and marked with an asterisk.

AAPL Valuation vs Consumer Electronics Median

Median of 20 stocks
MetricAAPLConsumer Electronics medianvs median
P/E39.4520.7490% above
P/S ratio10.750.6815.8x the median
Profit margin27.62%−8.93%36.5 pts above

Medians across 20 Consumer Electronics stocks that report the metric. Medians, not averages, so one outlier cannot move them. As of October 21, 2026.

Recent News

All 20 articles ↓

News provided by third-party sources. Not financial advice.

Analysis

Data-derived

Company Overview

Apple Inc. (AAPL) is capitalised at $5.02T on the latest close. It is classified in the Consumer Electronics industry, within the Technology sector. The company reports 150,000 employees.

AAPL last closed at $343.99 on October 21, 2026. That is +$4.49 (+1.32%) against the previous close. Over the past 52 weeks the price has ranged from $243.42 to $348.15. The latest close sits 41.32% above that 52-week low.

Financial Health

Fiscal 2025 revenue came to $416.16B. That is +6.43% against the prior fiscal year, when revenue was $391.04B. Net income for the same year was $112.01B. That is +19.50% against the prior fiscal year. The reported profit margin is 27.62%. That is 36.5 percentage points above the Consumer Electronics median of −8.93%. Earnings per share on a trailing basis come to 8.72.

Across the 4 fiscal years on file, revenue moves from $394.33B in 2022 to $416.16B in 2025. Of those 4 years, 4 report positive net income.

Valuation Assessment

On trailing earnings, the shares are priced at 39.45 times earnings. That is 90.21% above the Consumer Electronics median of 20.74. On forward earnings the ratio is 35.94. The PEG ratio, which sets the P/E against expected earnings growth, reads 2.75. The price-to-sales ratio is 10.75. On price-to-sales that is 15.8 times the Consumer Electronics median of 0.68. 20 Consumer Electronics companies report these metrics, and the medians quoted come from that group.

The trailing one-year total return is +31.39%. Across 10 years the annualized return works out at +29.14%. Beta against the wider market is reported at 1.07. Daily returns over the trailing 10 years annualize to a volatility of 29.14%.

Growth & Income

The trailing dividend yield is 0.32%. That is 0.3 percentage points below the Consumer Electronics median yield of 0.63%. At the indicated rate that is $1.08 a share a year. The ex-dividend date on file is August 10, 2026. Dividends are recorded for 11 calendar years; 2026 shows 3 payments totalling $0.80 a share. The year before, 2025, totalled $1.03 a share.

Across the complete calendar years on file, 2019 returned +88.96% and 2022 returned −26.40%. Of the 9 complete calendar years on file, 7 finished higher. 2026 is still running; the total return is +26.88% year to date.

Peer Comparison

Apple Inc. (AAPL) operates in the Consumer Electronics industry. Here is how it compares to its closest peers by market capitalization:

Company Ticker Market Cap P/E Ratio
Apple Inc. AAPL $5.02T 39.5
Sony Group Corporation SONY $146.54B 20.7
LG Display Co., Ltd. LPL $2.64B —
Sonos, Inc. SONO $2.07B 38.8

The Consumer Electronics industry average P/E ratio is 20.7x. Apple Inc. trades at a P/E of 39.5.

Every figure above is read from this page's own data on each daily rebuild. Informational only, not financial advice. As of October 21, 2026.

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About Apple Inc.

Apple Inc. designs, manufactures, and markets smartphones, personal computers, tablets, wearables, and accessories worldwide. The company offers iPhone, a line of smartphones; Mac, a line of personal computers; iPad, a line of multi-purpose tablets; and wearables, home, and accessories comprising AirPods, Apple Vision Pro, Apple TV, Apple Watch, Beats products, and HomePod, as well as Apple branded and third-party accessories. It also provides AppleCare support and cloud services; and operates various platforms, including the App Store that allows customers to discover and download applications and digital content, such as books, music, video, games, and podcasts, as well as advertising services include third-party licensing arrangements and its own advertising platforms. In addition, the company offers various subscription-based services, such as Apple Arcade, a game subscription service; Apple Fitness+, a personalized fitness service; Apple Music, which offers users a curated listening experience with on-demand radio stations; Apple News+, a subscription news and magazine service; Apple TV, which offers original content and live sports; Apple Card, a co-branded credit card; and Apple Pay, a cashless payment service, as well as licenses its intellectual property. The company serves consumers, and small and mid-sized businesses; and the education, enterprise, and government markets. It distributes third-party applications for its products through the App Store. The company also sells its products through its retail and online stores, and direct sales force; and third-party cellular network carriers and resellers. The company was formerly known as Apple Computer, Inc. and changed its name to Apple Inc. in January 2007. Apple Inc. was founded in 1976 and is headquartered in Cupertino, California.

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