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StockVS

NASDAQ · Advertising Agencies · USD

36Kr Holdings Inc. (KRKR) Stock Analysis

36Kr Holdings Inc. (KRKR) is a Advertising Agencies stock listed on NASDAQ and quoted in US Dollar.

Last Updated: October 21, 2026

KRKR

$3.05

+$0.07 (+2.39%)

Oct 21, 2026 · Market close

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Price History

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KRKR Key Statistics

As of Oct 21, 2026
Trading
Open
$2.85
Previous Close
$2.98
Day's Range
2.76–3.06
52-Week Range
2.50–5.88
Volume
4.06K
BetaHow much the share price moves relative to the wider market. 1.0 moves in line with it; above 1.0 swings more, below 1.0 less.
0.54
Valuation
Market Cap
$6.02M
P/E Ratio
27.73
Forward P/EShare price divided by forecast earnings for the year ahead, rather than the year just past.
50.83
P/S ratioMarket value divided by annual revenue. Useful for companies that are not yet profitable, where a P/E cannot be calculated.
0.02
EPS (ttm)Profit attributable to each share over the last twelve months.
0.11
Financials (FY)
Revenue (FY)
$227.94M−1.36%
Net Income (FY)
$11.17M
Profit marginThe share of revenue left as profit after all costs and taxes.
12.00%
Shares OutstandingThe total number of shares held by all investors. Market value is this figure multiplied by the share price.
1.78M
1-Year Return
−46.77%
Dividend and dates
Avg Volume
7.45K

Only metrics the company reports are shown. Data provided by Yahoo Finance via yfinance. Updated daily.

Key facts

As of October 21, 2026, KRKR closed at $3.05, −46.77% over 1 year.

36Kr Holdings Inc. (KRKR) has a market capitalization of $6.02M.

In fiscal 2025, KRKR reported revenue of $227.94M.

KRKR Stock Return by Calendar Year

36Kr Holdings Inc. (KRKR) return since Nov 2019: what $10,000 became

1 year
$10,000 $5,323
−46.77%
5 years
$10,000 $908
−90.92%
Since Nov 2019
$10,000 $117
−98.83%

If you had invested $10,000 in 36Kr Holdings Inc. (KRKR) at the close on November 8, 2019, the earliest close on record here, it would have been worth $117 at the close on October 21, 2026: −98.83% in total, −47.28% a year, over a partial period shorter than 10 years. A historical calculation from closing prices adjusted for splits and dividends, before fees and taxes.

Calendar-year returns computed from daily closing prices. Partial years are shown muted and marked with an asterisk.

YearReturn
2026 (partial year)−35.92%
2025+51.11%
2024−71.88%
2023−45.74%
2022−2.18%
2021−62.19%
2020−62.25%
2019 (partial year)−43.42%

As of October 21, 2026.

KRKR Revenue and Earnings by Fiscal Year

FY ends December
Fiscal yearRevenueNet incomeNet margin
2025$227.94M$11.17M4.9%
2024$231.07M−$136.63M−59.1%
2023$340.19M−$89.98M−26.5%
2022$322.50M$21.94M6.8%
Fiscal yearRevenueGross profitOperating incomeNet incomeNet margin
2025$227.94M$131.50M$10.19M$11.17M4.9%
2024$231.07M$112.34M−$77.27M−$136.63M−59.1%
2023$340.19M$182.02M−$93.07M−$89.98M−26.5%
2022$322.50M$184.65M−$41.09M$21.94M6.8%

Annual figures as reported, in the company's reporting currency. As of December 31, 2025.

KRKR Valuation vs Advertising Agencies Median

Median of 41 stocks
MetricKRKRAdvertising Agencies medianvs median
P/E27.7327.730% above
P/S ratio0.020.740.0x the median
Profit margin12.00%−4.62%16.6 pts above

Medians across 41 Advertising Agencies stocks that report the metric. Medians, not averages, so one outlier cannot move them. As of October 21, 2026.

Recent News

News provided by third-party sources. Not financial advice.

Analysis

Data-derived

Company Overview

The market values 36Kr Holdings Inc. (KRKR) at $6.02M. It is classified in the Advertising Agencies industry, within the Communication Services sector. The company reports 295 employees.

The most recent close on file for KRKR is $3.05, dated October 21, 2026. That is +$0.07 (+2.39%) against the previous close. The 52-week range on file runs from $2.50 to $5.88. The latest close sits 22% above that 52-week low.

Financial Health

The most recent full year on file, fiscal 2025, shows revenue of $227.94M. That is −1.36% against the prior fiscal year, when revenue was $231.07M. The same year closed with net income of $11.17M. The reported profit margin is 12%. That is 16.6 percentage points above the Advertising Agencies median of −4.62%. Trailing earnings per share are 0.11.

Across the 4 fiscal years on file, revenue moves from $322.50M in 2022 to $227.94M in 2025. Of those 4 years, 2 report positive net income.

Valuation Assessment

On trailing earnings, the shares are priced at 27.73 times earnings. That is 0% above the Advertising Agencies median of 27.73. The forward P/E on file is 50.83. Measured against sales, the shares trade at 0.02 times revenue. On price-to-sales that is 0 times the Advertising Agencies median of 0.74. 41 Advertising Agencies companies report these metrics, and the medians quoted come from that group.

Over the trailing twelve months the total return is −46.77%. Measured over 5 years, that is −38.11% a year compounded. The reported beta is 0.54. Daily returns over the trailing 7 years annualize to a volatility of 108.42%.

Growth & Income

No dividend is on file for KRKR.

Across the complete calendar years on file, 2025 returned +51.11% and 2024 returned −71.88%. Of the 6 complete calendar years on file, 1 finished higher. 2026 is still running; the total return is −35.92% year to date.

Peer Comparison

36Kr Holdings Inc. (KRKR) operates in the Advertising Agencies industry. Here is how it compares to its closest peers by market capitalization:

Company Ticker Market Cap P/E Ratio
36Kr Holdings Inc. KRKR $6.02M 27.7
AppLovin Corporation APP $90.00B 20.6
Omnicom Group Inc. OMC $22.08B 211.8
The Trade Desk, Inc. TTD $5.95B 15.2

The Advertising Agencies industry average P/E ratio is 27.7x. 36Kr Holdings Inc. trades at a P/E of 27.7.

Every figure above is read from this page's own data on each daily rebuild. Informational only, not financial advice. As of October 21, 2026.

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About 36Kr Holdings Inc.

36Kr Holdings Inc. provides content and business services in the People's Republic of China. It generates and distributes various content, including reports on companies and industries, market updates, editorials, and commentaries, as well as original video and audio content for technology, consumer, retail, healthcare, media and entertainment, and enterprise services industries. The company also provides online advertising services; enterprise value-added services, such as integrated marketing services, online/offline events, consulting services, and advertisement agent services; and subscription services to institutional investors. It distributes its content through self-operated and major third-party platforms. 36Kr Holdings Inc. was founded in 2010 and is headquartered in Beijing, the People's Republic of China.

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