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StockVS

NYSE · Advertising Agencies · USD

WPP plc (WPP) Stock Analysis

WPP plc (WPP) is a Advertising Agencies stock listed on NYSE and quoted in US Dollar.

Last Updated: October 21, 2026

WPP

$26.42

−$0.12 (−0.45%)

Oct 21, 2026 · Market close

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Price History

Hover for the daily close. The dotted line marks the period open.

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WPP Key Statistics

As of Oct 21, 2026
Trading
Open
$26.66
Previous Close
$26.54
Day's Range
26.17–26.60
52-Week Range
14.81–27.89
Volume
248.66K
BetaHow much the share price moves relative to the wider market. 1.0 moves in line with it; above 1.0 swings more, below 1.0 less.
0.74
Valuation
Market Cap
$5.70B
P/E Ratio
unprofitable
Forward P/EShare price divided by forecast earnings for the year ahead, rather than the year just past.
7.00
PEG RatioThe P/E ratio divided by the expected earnings growth rate. It puts a high P/E in the context of how fast profits are growing.
4.23
P/S ratioMarket value divided by annual revenue. Useful for companies that are not yet profitable, where a P/E cannot be calculated.
0.43
EPS (ttm)Profit attributable to each share over the last twelve months.
−1.50
Financials (FY)
Revenue (FY)
$13.55B−8.08%
Net Income (FY)
−$215.00M−139.67%
Profit marginThe share of revenue left as profit after all costs and taxes.
−1.81%
Shares OutstandingThe total number of shares held by all investors. Market value is this figure multiplied by the share price.
215.71M
1-Year Return
+13.75%
Dividend and dates
Dividend
$1.01+3.81%
Ex-Dividend Date
October 9, 2026
Avg Volume
415.72K

Only metrics the company reports are shown. Data provided by Yahoo Finance via yfinance. Updated daily.

Key facts

As of October 21, 2026, WPP closed at $26.42, +13.75% over 1 year.

WPP plc (WPP) has a market capitalization of $5.70B.

In fiscal 2025, WPP reported revenue of $13.55B.

WPP Stock Return by Calendar Year

WPP plc (WPP) 10-year return: what $10,000 became

1 year
$10,000 $11,375
+13.75%
5 years
$10,000 $4,976
−50.24%
10 years
$10,000 $3,990
−60.10%

If you had invested $10,000 in WPP plc (WPP) 10 years ago, at the close on October 21, 2016, it would have been worth $3,990 at the close on October 21, 2026: −60.10% in total, −8.78% a year, with dividends reinvested. A historical calculation from closing prices adjusted for splits and dividends, before fees and taxes.

Calendar-year returns computed from daily closing prices. Partial years are shown muted and marked with an asterisk.

YearReturn
2026 (partial year)+20.94%
2025−53.54%
2024+13.55%
2023+1.49%
2022−31.96%
2021+43.52%
2020−17.24%
2019+36.53%
2018−36.30%
2017−15.13%
2016 (partial year)−1.05%

As of October 21, 2026.

WPP Revenue and Earnings by Fiscal Year

FY ends December
Fiscal yearRevenueNet incomeNet margin
2025$13.55B−$215.00M−1.6%
2024$14.74B$542.00M3.7%
2023$14.85B$110.00M0.7%
2022$14.43B$683.00M4.7%
Fiscal yearRevenueGross profitOperating incomeNet incomeNet margin
2025$13.55B$2.15B$382.00M−$215.00M−1.6%
2024$14.74B$2.45B$1.33B$542.00M3.7%
2023$14.85B$2.52B$531.00M$110.00M0.7%
2022$14.43B$2.54B$1.36B$683.00M4.7%

Annual figures as reported, in the company's reporting currency. As of December 31, 2025.

WPP Dividend History

$2.04−18.2% vs 2024

Dividends per share, 2025 · 2 payments

YearDividends per sharePaymentsChange
2026*$0.511—
2025$2.042−18.2%
2024$2.492+3.1%
2023$2.422+12.3%
YearDividends per sharePaymentsChange
2026 (partial year)$0.511—
2025$2.042−18.2%
2024$2.492+3.1%
2023$2.422+12.3%
2022$2.162+16.5%
2021$1.852−39.6%
2020$3.062−20.4%
2019$3.842−4.5%
2018$4.032+7.9%
2017$3.732—

Most recent payment: $0.51 per share, ex-dividend June 5, 2026. Per-share amounts summed by calendar year from ex-dividend dates. Partial years are shown muted and marked with an asterisk.

WPP Valuation vs Advertising Agencies Median

Median of 41 stocks
MetricWPPAdvertising Agencies medianvs median
P/S ratio0.430.7442% below
Profit margin−1.81%−4.62%2.8 pts above

Medians across 41 Advertising Agencies stocks that report the metric. Medians, not averages, so one outlier cannot move them. As of October 21, 2026.

Recent News

All 20 articles ↓

News provided by third-party sources. Not financial advice.

Analysis

Data-derived

Company Overview

WPP plc (WPP) carries a market capitalisation of $5.70B. It is classified in the Advertising Agencies industry, within the Communication Services sector. The company reports 97,388 employees.

The 52-week range on file runs from $14.81 to $27.89. WPP last closed at $26.42 on October 21, 2026. That is −$0.12 (−0.45%) against the previous close. The latest close sits 78.39% above that 52-week low.

Financial Health

The most recent full year on file, fiscal 2025, shows revenue of $13.55B. Against the prior fiscal year total of $14.74B, that is a change of −8.08%. The same year closed with a net loss of $215.00M. Profit margin runs at −1.81%. That is 2.8 percentage points above the Advertising Agencies median of −4.62%. Earnings per share on a trailing basis come to −1.5.

Across the 4 fiscal years on file, revenue moves from $14.43B in 2022 to $13.55B in 2025. Of those 4 years, 3 report positive net income.

Valuation Assessment

The record shows negative trailing earnings, so no price-to-earnings ratio is published. On forward earnings the ratio is 7. The PEG ratio, which sets the P/E against expected earnings growth, reads 4.23. Measured against sales, the shares trade at 0.43 times revenue. On price-to-sales that is 42.05% below the Advertising Agencies median of 0.74. The medians here are taken across 41 Advertising Agencies companies that report the metric.

The trailing one-year total return is +13.75%. Measured over 10 years, that is −8.78% a year compounded. The reported beta is 0.74. Daily returns over the trailing 10 years annualize to a volatility of 36.68%.

Growth & Income

WPP pays a dividend yielding 3.81%. That is 0.1 percentage points below the Advertising Agencies median yield of 3.88%. At the indicated rate that is $1.01 a share a year. The ex-dividend date on file is October 9, 2026. Dividends are recorded for 10 calendar years; 2026 shows 1 payments totalling $0.51 a share. The year before, 2025, totalled $2.04 a share.

So far in 2026 the total return is +20.94%. The strongest complete calendar year on file is 2021 at +43.52%; the weakest is 2025 at −53.54%. Of the 9 complete calendar years on file, 4 finished higher.

Peer Comparison

WPP plc (WPP) operates in the Advertising Agencies industry. Here is how it compares to its closest peers by market capitalization:

Company Ticker Market Cap P/E Ratio
WPP plc WPP $5.70B —
AppLovin Corporation APP $90.00B 20.6
Omnicom Group Inc. OMC $22.08B 211.8
The Trade Desk, Inc. TTD $5.95B 15.2

The Advertising Agencies industry average P/E ratio is 27.7x. WPP plc has no P/E ratio because it is not currently profitable.

Every figure above is read from this page's own data on each daily rebuild. Informational only, not financial advice. As of October 21, 2026.

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About WPP plc

WPP plc, a creative transformation company, provides communications, experience, commerce, and technology services in North America, the United Kingdom, Western Continental Europe, the Asia Pacific, Latin America, Africa, the Middle East, and Central and Eastern Europe. The company operates through three segments: Global Integrated Agencies, Public Relations, and Specialist Agencies. It offers marketing strategy, creative ideation, production, commerce, influencer marketing, social media management, and technology implementation services; media strategy, planning, buying and activation, commerce media, data analytics, and consulting services; and media management, public affairs, reputation, risk and crisis management, social media management, and strategic advisory services. The company also provides brand consulting, brand identity, product and service design, and corporate and brand publication services. WPP plc was founded in 1985 and is based in London, the United Kingdom.

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