Bilibili Inc. (BILI) Stock Analysis

Company Overview

Bilibili Inc. (BILI) carries a market capitalisation of $5.77B. It is classified in the Internet Content & Information industry, within the Communication Services sector. Headcount on file is 8,287.

The 52-week range on file runs from $13.96 to $36.40. The most recent close on file for BILI is $13.60, dated October 21, 2026. That is −$0.32 (−2.30%) against the previous close.

Financial Health

Fiscal 2025 revenue came to $30.35B. Against the prior fiscal year total of $26.83B, that is a change of +13.10%. Net income for the same year was $1.19B. Profit margin runs at 4.89%. That is 4.9 percentage points above the Internet Content & Information median of −0.03%. Earnings per share on a trailing basis come to 0.51.

Across the 4 fiscal years on file, revenue moves from $21.90B in 2022 to $30.35B in 2025. Of those 4 years, 1 report positive net income.

Valuation Assessment

BILI trades at a trailing price-to-earnings ratio of 27.47. That is 123.7% above the Internet Content & Information median of 12.28. The forward P/E on file is 10.96. The PEG ratio, which sets the P/E against expected earnings growth, reads 0.3. The price-to-sales ratio is 0.18. On price-to-sales that is 0.2 times the Internet Content & Information median of 0.79. The medians here are taken across 71 Internet Content & Information companies that report the metric.

The reported beta is 0.65. Daily returns over the trailing 8 years annualize to a volatility of 72.37%. The trailing one-year total return is −53.36%. Across 5 years the annualized return works out at −30.29%.

Growth & Income

No dividend is on file for BILI.

The strongest complete calendar year on file is 2020 at +360.37%; the weakest is 2022 at −48.94%. Of the 7 complete calendar years on file, 4 finished higher. So far in 2026 the total return is −44.69%.