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StockVS

NYSE · Specialty Retail · USD

Build-A-Bear Workshop, Inc. (BBW) Stock Analysis

Build-A-Bear Workshop, Inc. (BBW) is a Specialty Retail stock listed on NYSE and quoted in US Dollar.

Last Updated: October 21, 2026

BBW

$23.36

−$1.20 (−4.89%)

Oct 21, 2026 · Market close

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Price History

Hover for the daily close. The dotted line marks the period open.

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BBW Key Statistics

As of Oct 21, 2026
Trading
Open
$24.49
Previous Close
$24.56
Day's Range
23.31–24.79
52-Week Range
24.03–72.19
Volume
387.17K
BetaHow much the share price moves relative to the wider market. 1.0 moves in line with it; above 1.0 swings more, below 1.0 less.
1.01
Valuation
Market Cap
$302.56M
P/E Ratio
6.08
Forward P/EShare price divided by forecast earnings for the year ahead, rather than the year just past.
6.22
PEG RatioThe P/E ratio divided by the expected earnings growth rate. It puts a high P/E in the context of how fast profits are growing.
0.43
P/S ratioMarket value divided by annual revenue. Useful for companies that are not yet profitable, where a P/E cannot be calculated.
0.58
EPS (ttm)Profit attributable to each share over the last twelve months.
4.04
Financials (FY)
Revenue (FY)
$529.83M+6.73%
Net Income (FY)
$52.20M+0.81%
Profit marginThe share of revenue left as profit after all costs and taxes.
9.96%
Shares OutstandingThe total number of shares held by all investors. Market value is this figure multiplied by the share price.
12.32M
1-Year Return
−57.64%
Dividend and dates
Dividend
$0.92+3.81%
Ex-Dividend Date
September 24, 2026
Avg Volume
564.70K

Only metrics the company reports are shown. Data provided by Yahoo Finance via yfinance. Updated daily.

Key facts

As of October 21, 2026, BBW closed at $23.36, −57.64% over 1 year.

Build-A-Bear Workshop, Inc. (BBW) has a market capitalization of $302.56M.

In fiscal 2025, BBW reported revenue of $529.83M.

BBW Stock Return by Calendar Year

Build-A-Bear Workshop, Inc. (BBW) 10-year return: what $10,000 became

1 year
$10,000 $4,236
−57.64%
5 years
$10,000 $17,102
+71.02%
10 years
$10,000 $25,787
+157.87%

If you had invested $10,000 in Build-A-Bear Workshop, Inc. (BBW) 10 years ago, at the close on October 21, 2016, it would have been worth $25,787 at the close on October 21, 2026: +157.87% in total, +9.94% a year, with dividends reinvested. A historical calculation from closing prices adjusted for splits and dividends, before fees and taxes.

Calendar-year returns computed from daily closing prices. Partial years are shown muted and marked with an asterisk.

YearReturn
2026 (partial year)−61.38%
2025+35.39%
2024+105.62%
2023+2.79%
2022+22.13%
2021+385.44%
2020+31.79%
2019−17.98%
2018−57.07%
2017−33.09%
2016 (partial year)+10.00%

As of October 21, 2026.

BBW Revenue and Earnings by Fiscal Year

FY ends January
Fiscal yearRevenueNet incomeNet margin
2025$529.83M$52.20M9.9%
2024$496.40M$51.79M10.4%
2023$486.11M$52.81M10.9%
2022$467.94M$47.99M10.3%
Fiscal yearRevenueGross profitOperating incomeNet incomeNet margin
2025$529.83M$295.63M$66.43M$52.20M9.9%
2024$496.40M$272.52M$66.28M$51.79M10.4%
2023$486.11M$264.39M$65.40M$52.81M10.9%
2022$467.94M$245.87M$61.94M$47.99M10.3%

Annual figures as reported, in the company's reporting currency. As of January 31, 2026.

BBW Dividend History

$0.88+10.0% vs 2024

Dividends per share, 2025 · 4 payments

YearDividends per sharePaymentsChange
2026*$0.462—
2025$0.884+10.0%
2024$0.804−46.7%
2023$1.501—
YearDividends per sharePaymentsChange
2026 (partial year)$0.462—
2025$0.884+10.0%
2024$0.804−46.7%
2023$1.501—
2021$1.251—

Most recent payment: $0.23 per share, ex-dividend June 25, 2026. Per-share amounts summed by calendar year from ex-dividend dates. Partial years are shown muted and marked with an asterisk.

BBW Valuation vs Specialty Retail Median

Median of 51 stocks
MetricBBWSpecialty Retail medianvs median
P/E6.0817.0364% below
P/S ratio0.580.591% below
Profit margin9.96%3.19%6.8 pts above

Medians across 51 Specialty Retail stocks that report the metric. Medians, not averages, so one outlier cannot move them. As of October 21, 2026.

Recent News

All 20 articles ↓

News provided by third-party sources. Not financial advice.

Analysis

Data-derived

Company Overview

Build-A-Bear Workshop, Inc. (BBW) is capitalised at $302.56M on the latest close. The company sits in the Consumer Cyclical sector, in the Specialty Retail industry. The company reports 1,200 employees.

Over the past 52 weeks the price has ranged from $24.03 to $72.19. The most recent close on file for BBW is $23.36, dated October 21, 2026. That is −$1.20 (−4.89%) against the previous close.

Financial Health

The most recent full year on file, fiscal 2025, shows revenue of $529.83M. That is +6.73% against the prior fiscal year, when revenue was $496.40M. The same year closed with net income of $52.20M. That is +0.81% against the prior fiscal year. Profit margin runs at 9.96%. That is 6.8 percentage points above the Specialty Retail median of 3.19%. Trailing earnings per share are 4.04.

Across the 4 fiscal years on file, revenue moves from $467.94M in 2022 to $529.83M in 2025. Of those 4 years, 4 report positive net income.

Valuation Assessment

The trailing P/E ratio stands at 6.08. That is 64.3% below the Specialty Retail median of 17.03. On forward earnings the ratio is 6.22. The PEG ratio, which sets the P/E against expected earnings growth, reads 0.43. Measured against sales, the shares trade at 0.58 times revenue. On price-to-sales that is 0.7% below the Specialty Retail median of 0.59. The medians here are taken across 51 Specialty Retail companies that report the metric.

The trailing one-year total return is −57.64%. Across 10 years the annualized return works out at +9.94%. Beta against the wider market is reported at 1.01. Annualized volatility over the trailing 10 years is 66.73%.

Growth & Income

BBW pays a dividend yielding 3.81%. That is 0.8 percentage points above the Specialty Retail median yield of 2.97%. At the indicated rate that is $0.92 a share a year. The ex-dividend date on file is September 24, 2026. Dividends are recorded for 5 calendar years; 2026 shows 2 payments totalling $0.46 a share. The year before, 2025, totalled $0.88 a share.

2026 is still running; the total return is −61.38% year to date. Across the complete calendar years on file, 2021 returned +385.44% and 2018 returned −57.07%. Of the 9 complete calendar years on file, 6 finished higher.

Peer Comparison

Build-A-Bear Workshop, Inc. (BBW) operates in the Specialty Retail industry. Here is how it compares to its closest peers by market capitalization:

Company Ticker Market Cap P/E Ratio
Build-A-Bear Workshop, Inc. BBW $302.56M 6.1
Alimentation Couche-Tard Inc. ATD.TO CA$76.52B 17.5
Williams-Sonoma, Inc. WSM $29.84B 26.0
Ulta Beauty, Inc. ULTA $25.95B 22.1

Market caps are shown in each company's own trading currency, without conversion, and the peers are listed in order of these unconverted figures.

The Specialty Retail industry average P/E ratio is 17.0x. Build-A-Bear Workshop, Inc. trades at a P/E of 6.1.

Every figure above is read from this page's own data on each daily rebuild. Informational only, not financial advice. As of October 21, 2026.

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About Build-A-Bear Workshop, Inc.

Build-A-Bear Workshop, Inc. operates as a mall-based, experiential specialty retailer for children in the United States, Canada, the United Kingdom, Ireland, North America, and Europe. It operates through three segments: Direct-to-Consumer, Commercial, and International Franchising. The company offers various styles of plush products to be stuffed, pre-stuffed plush products, and sounds and scents that can be added to the stuffed animals, as well as range of clothing, shoes and accessories, and other toy and novelty items. It operates its stores under the Build-A-Bear Workshop brand name; and sells its products through its e-commerce sites and third-party marketplace sites. Build-A-Bear Workshop, Inc. was founded in 1997 and is headquartered in Saint Louis, Missouri.

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