कंपनी का अवलोकन
Creative Realities, Inc. operates as a technology entity that delivers digital marketing technology and solutions across the United States and international markets, with a specific focus on providing digital signage and media solutions to enhance communications in diverse out-of-home environments. The company functions within the Technology sector and the Software - Application industry, positioning itself to serve clients requiring advanced digital display infrastructure and content management capabilities. Its current scale is defined by a market capitalization of $36.50M, annual revenue of $44.32M, and an employee base of 146 individuals. These valuation and revenue figures indicate that the company holds a small-cap status, suggesting it operates with limited resources compared to large-cap peers and faces higher volatility inherent in smaller market segments.
वित्तीय स्वास्थ्य
The company reported a revenue of $44.32M over the trailing twelve months, yet it recorded a net income of $-9,149,000 and an EBITDA of $1.25M. The substantial gap between the positive revenue figure and the significant negative net income reveals a challenging cost structure where operating expenses and taxes heavily erode profitability before reaching the bottom line. Furthermore, the free cash flow stands at $-12,534,875, which indicates a lack of financial flexibility and a reliance on external capital or cash reserves to fund ongoing operations and growth initiatives. Analysis of the margins shows a gross margin of 43.1%, an operating margin of -7.5%, and a profit margin of -20.6%, illustrating that while the core product delivery retains value, overhead costs and inefficiencies are dragging overall profitability into negative territory. The balance sheet exhibits a leveraged position with total debt of $23.97M against available cash of $314,000, resulting in a debt-to-equity ratio of 109.49. This disparity between liabilities and liquid assets suggests the company carries a significant debt burden relative to its cash holdings, increasing financial risk during periods of economic downturn. Liquidity is assessed via a current ratio of 1.03, which indicates that current assets barely cover current liabilities, signaling a tight short-term liquidity situation with little room for error in working capital management. Return metrics further highlight management challenges, with a return on equity of -36.5% and a return on assets of -3.5%, revealing that management is currently destroying shareholder value and failing to generate sufficient returns on the capital employed in the business.
मूल्यांकन आकलन
Valuation metrics present a complex picture, with a trailing P/E ratio listed as N/A due to negative earnings, while the forward P/E is calculated at 16.52. The discrepancy between the absent trailing P/E and the specific forward P/E implies that the market is pricing in an expected turnaround in earnings trajectory rather than current profitability. The price-to-book ratio stands at 1.67, indicating that the market values the company at a premium of roughly 67% over its tangible book value, likely betting on future asset appreciation or intangible software value despite current losses. Alternative valuation measures include a price-to-sales ratio of 0.82 and an EV/EBITDA of 48.24, which suggests the company is trading at a significant multiple to its operating earnings, a common characteristic for growth-oriented or turnaround technology firms. Price action over the last year shows a high of $4.00 and a low of $1.28, meaning the stock is currently trading at a level that fluctuates significantly below the 52-week high, reflecting investor uncertainty. The beta value is 1.44, which means the stock's price volatility is 44% higher than the broader market, exposing investors to amplified swings during periods of market stress or rallies.
Growth & Income
Revenue growth year-over-year is recorded at -27.0%, while earnings growth is listed as N/A due to the lack of positive earnings in the prior period. The contraction in revenue suggests a challenging market environment or loss of customers, and since earnings are negative, the concept of earnings growing faster or slower than revenue is currently inapplicable as the firm operates at a loss. As a non-dividend payer, the company does not distribute cash to shareholders, evidenced by a dividend yield of N/A and a payout ratio of 0.0%, indicating that all available cash is retained within the firm to fund operations or debt obligations rather than being paid out. This reinvestment strategy is typical for technology companies attempting to stabilize operations or develop new products, though the current negative free cash flow limits the scope for significant internal reinvestment. The overall growth and income profile is characterized by declining revenue, negative profitability, and an absence of dividend income, presenting a high-risk investment scenario reliant on a successful operational turnaround.